The FCA Bank Group's mobility and rental company will support the yellow-blue basketball team throughout the A2 category season.
The sponsorship will encourage shared and sustainable mobility through the launch of promotions dedicated to Basket Torino’s fans.
Drivalia's green mobility executes a slam dunk. Following its recent rebranding, FCA Bank Group's new mobility and rental company takes the court in category A2 as a sponsor of Reale Mutua Basket Torino.
Drivalia will provide its support by making four cars available to the team and players, as well as by giving employees discounts on mobility plans. During the season, the sponsorship will encourage shared and sustainable mobility through promotions for the team’s fans, who will be able to take advantage of the services offered by Drivalia.
This is the second sponsorship in sports for the new brand, after the one with Hellas Verona FC. "After soccer stadiums, Drivalia's sustainable mobility also makes its debut in Italian basketball arenas, standing by the yellow-blue players throughout the season," said Paolo Manfreddi, CEO of Drivalia. "We are delighted with this partnership. Basket Torino will be able to rely on an innovative partner committed to offering increasingly democratic and environmentally responsible mobility solutions."